Stand for Something: Brand Activism at Nike” – Christian Sarkar and Philip Kotler
Nike Purpose Messaging - Brand Content Strategist - WNW
Nike's Kaepernick ad: provocative PR, not purpose-led branding - brandgym
Brand Purpose: What It Is, Why It's Important & How to Create One (with Examples) | LocaliQ
How can you build brand equity through meaningful purpose?
Nike brand purpose | The Branding Journal
The Power Of Purpose: Nike And Colin Kaepernick
The marketing strategy that made Nike the most valuable sports brand
NIKE: The story behind the brand. Whether or not you own a pair of Nike… | by BRAND MINDS | Medium
Nike Mission, Vision & Values | Comparably
What You Can Learn from Nike Branding Strategy | Rival IQ
Is Nike's ad with Kaepernick an example of brand purpose?
Nike Purpose Messaging - Brand Content Strategist - WNW
Nike - Athlete | Brand purpose, Mission statement, Mission
Understanding How Gen Z Perceives Brands Differently
How can you build brand equity through meaningful purpose?
How Nike Reframed Brand Purpose In The Age Of Social-conscious Marketing | The Drum
What You Can Learn from Nike Branding Strategy | Rival IQ
Nike's 'Empowering' Brand Strategy - Insight by The Brand Specialist
Nike Mission Statement and Vision Statement In A Nutshell - FourWeekMBA
